If you are looking to take your brand to the next level?
We can help. FreeBird Agency is a collective of international creative superstars whose purpose is to build powerful brands and drive sales with outstanding creative.
Services|Strategy | Branding | Logo Design | Advertising | Social Media Advertising | Social Media | Naming | Copywriting | Content Creation
Big Bear Trading Co.
The Challenge
Cool As A Moose, Canada’s top souvenir chain, wanted to create a new retail experience for modern travelers seeking meaningful, stylish souvenirs. They needed a brand that would redefine the traditional souvenir shop, appealing to young adventurers who value authenticity and quality over kitsch. Thus, Big Bear Trading Co. was born as a concept to transform the souvenir industry and resonate with an outdoors-loving generation.
The Solution
FreeBird Agency developed Big Bear Trading Co. as a brand that combines the essence of adventure with a trendy, outdoorsy aesthetic. From logo design to in-store graphics, every element was crafted to connect with customers’ love for nature and exploration. We built a brand identity that’s authentic, approachable, and stylish—a perfect fit for the spirited, active lifestyle of their target audience.
The Results
Big Bear Trading Co. has grown from an idea into a thriving brand with multiple successful locations in Banff and Canmore. Today, it’s known for its mountain-inspired products and customer experience that’s as memorable as the souvenirs it sells.
- Expansion: From concept to multiple popular locations in Banff and Canmore
- Sales Growth: Significant increases in both revenue and foot traffic
- Brand Awareness: Rapidly becoming a top destination for outdoor-themed souvenirs
- Team Morale: High staff engagement and pride in representing the brand
We’ve had a fantastic response with Big Bear Trading Co. from customers business owners and locals so huge thank you again to you and your team!Vice President, Big Bear Trading Co.
Services Provided
- Brand Strategy
- Name Creation
- Tagline Creation
- Logo Design
- Brand Creation
- Apparel Design
- Outdoor Advertising
- Social Media
Fun Fact
Big Bear Trading wanted to launch their new brand with limited budgets, so they chose to use FreeBird Agency’s online self guided brand building tool called Brand Camp. This enabled them to follow our unique, step by step process for creating their own brand strategy, logo mood board, and brand creation mood boards. By doing some of the work on their own, they were able to save money, while still providing us with the necessary tools for creating a powerful and successful brand.
Other projects
Categories
Services
Strategy|Branding|Logo Design|Advertising|Website|Social Media Advertising|Wall Graphics|Photography|Vehicle Graphics|Stationary|Packaging|Youth Marketing|Social Media|Naming|Copywriting|Content Creation|Video|
Industries
Trades|Retail|Sports|Food & Beverage|Technology|Education|Work Spaces|Lifestyle|Franchise|Wealth Management|Property Management|Events|
Clients
1-800-GOT-JUNK?|Big Bear Trading Co.|The Cycling Lawyer|WOW 1 Day Painting|Brian Scudamore|Hook And Vice|xFondo|You Move Me|1-800-GOT-JUNK? Icon System|Gibbons Aprés Lager|startmyfranchise.com|Breakthrough Academy|Baltic Roofing|Rock’n the Park|Chill|Hammerco|Prism Construction|Wellness Shop|Shack Shine|Contractor Evolution|Rival|WestPro Home Exteriors|Shift Imaging|Lululemon|O2E Brands|The Super Co.|South Flatz|United & Free|Crofton House|BoxTech|BlackPurl|Jobbies Longboards|Harmonic|Brand Creation|Brand Strategy|Logo Design|Website Design|Video|