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Big Bear Trading Co.
The Challenge
Cool As A Moose, Canada’s top souvenir chain, wanted to create a new retail experience for modern travelers seeking meaningful, stylish souvenirs. They needed a brand that would redefine the traditional souvenir shop, appealing to young adventurers who value authenticity and quality over kitsch. Thus, Big Bear Trading Co. was born as a concept to transform the souvenir industry and resonate with an outdoors-loving generation.
The Solution
FreeBird Agency developed Big Bear Trading Co. as a brand that combines the essence of adventure with a trendy, outdoorsy aesthetic. From logo design to in-store graphics, every element was crafted to connect with customers’ love for nature and exploration. We built a brand identity that’s authentic, approachable, and stylish—a perfect fit for the spirited, active lifestyle of their target audience.
The Results
Big Bear Trading Co. has grown from an idea into a thriving brand with multiple successful locations in Banff and Canmore. Today, it’s known for its mountain-inspired products and customer experience that’s as memorable as the souvenirs it sells.
- Expansion: From concept to multiple popular locations in Banff and Canmore
- Sales Growth: Significant increases in both revenue and foot traffic
- Brand Awareness: Rapidly becoming a top destination for outdoor-themed souvenirs
- Team Morale: High staff engagement and pride in representing the brand
We’ve had a fantastic response with Big Bear Trading Co. from customers business owners and locals so huge thank you again to you and your team!Vice President, Big Bear Trading Co.
Services Provided
- Brand Strategy
- Name Creation
- Tagline Creation
- Logo Design
- Brand Creation
- Apparel Design
- Outdoor Advertising
- Social Media
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Clients
1-800-GOT-JUNK?|Big Bear Trading Co.|The Cycling Lawyer|WOW 1 Day Painting|Brian Scudamore|Hook And Vice|xFondo|You Move Me|1-800-GOT-JUNK? Icon System|Gibbons Aprés Lager|startmyfranchise.com|Breakthrough Academy|Baltic Roofing|Rock’n the Park|Chill|Hammerco|Prism Construction|Wellness Shop|Shack Shine|Contractor Evolution|Rival|WestPro Home Exteriors|Shift Imaging|Lululemon|O2E Brands|The Super Co.|South Flatz|United & Free|Crofton House|BoxTech|BlackPurl|Jobbies Longboards|Harmonic|Brand Creation|Brand Strategy|Logo Design|Website Design|Video|