Colour plays an important role in influencing our emotions and, therefore, in how we connect to a brand. But can different colours really draw in more customers?
A powerful brand is far more than a cool looking logo. Anyone with a computer and a bit of experience can make a decent looking design, but where the magic lies is in being able to create a brand that people have a deep emotional connection to the moment they see it.
The trend setting lululemon manifesto design marks its 10th anniversary this month. The pop-culture icon still stands as one of the most highly used, loved, referenced, imitated and iconic pieces of creative work that FreeBird Agency team members have done.
There is craft beer and then there is seriously CRAFT beer. The latter half being exemplified by my wife and I running an extremely tiny nano brewery out of our house to supply the neighbourhood with the finest in homebrewed libations.
OK, I’m not expecting another “Funeral” or more specifically another “Neighbourhood #3 (Power Out)”, but throw David Bowie, Arcade Fire and some Google programmers together and you're pretty much guaranteed to get something pretty cool.
This last weekend I was in the Okanagan with my wife and her parents from Montreal. Her father is a huge tractor fan and loves everything vintage so we stopped at a farm along the highway to check out their huge collection of tractors that were parked along the side of the road.
Hello world! We’ve been working on this for a while but can now say with great excitement that the world’s coolest (and largest!) moving company just launched and FreeBird Agency was instrumental in the creation of the brand for Brian Scudamore of 1-800-GOT-JUNK? fame.