OK, I’m not expecting another “Funeral” or more specifically another “Neighbourhood #3 (Power Out)”, but throw David Bowie, Arcade Fire and some Google programmers together and you’re pretty much guaranteed to get something pretty cool. In this case it’s the pre-release marketing for the new AF album “Reflektor”:
You’re going to need an Android phone or iPhone/iPad and then a laptop/desktop with a webcam that is running Google Chrome. But with a bit of patience you’ll get one heck of a innovative, highly interactive music video. This is really well done stuff guys. The song is pretty good too, seems like that disco beat is making a comeback this Summer.
Have You Built A Powerful Contracting Brand That Works For You?
Since the late 1800’s brands have helped companies distinguish their products from competition and helped to create a sense of importance and consumer identification. But which brands have stood the test of time? Here are five well-known brands that appear a lot younger then they really are.
Colour plays an important role in influencing our emotions and, therefore, in how we connect to a brand. But can different colours really draw in more customers?
A powerful brand is far more than a cool looking logo. Anyone with a computer and a bit of experience can make a decent looking design, but where the magic lies is in being able to create a brand that people have a deep emotional connection to the moment they see it.