Brian Scudamore is featured on Season 19 of Dragons' Den!

Have You Built A Powerful Contracting Brand That Works For You?

Since the late 1800’s brands have helped companies distinguish their products from competition and helped to create a sense of importance and consumer identification. But which brands have stood the test of time? Here are five well-known brands that appear a lot younger then they really are.

Colour plays an important role in influencing our emotions and, therefore, in how we connect to a brand. But can different colours really draw in more customers?

A powerful brand is far more than a cool looking logo. Anyone with a computer and a bit of experience can make a decent looking design, but where the magic lies is in being able to create a brand that people have a deep emotional connection to the moment they see it.

The trend setting lululemon manifesto design marks its 10th anniversary this month. The pop-culture icon still stands as one of the most highly used, loved, referenced, imitated and iconic pieces of creative work that FreeBird Agency team members have done.

There is craft beer and then there is seriously CRAFT beer. The latter half being exemplified by my wife and I running an extremely tiny nano brewery out of our house to supply the neighbourhood with the finest in homebrewed libations.

Having spent the last 20+ years running a creative agency I have had a lot of successful, and a few not so successful, client relationships. Time and time again the clients that are the most enjoyable to work with are the ones who consistently bring out the best work from our creative team.

Building a powerful brand is a lot like going on a road trip. By understanding where you want to go you can then plan out the steps needed to take you there.

OK, I’m not expecting another “Funeral” or more specifically another “Neighbourhood #3 (Power Out)”, but throw David Bowie, Arcade Fire and some Google programmers together and you're pretty much guaranteed to get something pretty cool.

We just polished off some brand development, packaging and a spiffy new fully reactive parallax slider style website for Samlex America’s new line of inverter products.

We just made a handy little graphic for the FreeBird Agency mission statement. Hope you enjoy.

The Financial Post printed that You Move Me’s brand, which FreeBird Agency created, is “a spectacular piece of branding”.

This last weekend I was in the Okanagan with my wife and her parents from Montreal. Her father is a huge tractor fan and loves everything vintage so we stopped at a farm along the highway to check out their huge collection of tractors that were parked along the side of the road.

Hello world! We’ve been working on this for a while but can now say with great excitement that the world’s coolest (and largest!) moving company just launched and FreeBird Agency was instrumental in the creation of the brand for Brian Scudamore of 1-800-GOT-JUNK? fame.

We just polished off some branding and various designs for TOIT Events new multi-stage bike event “The Intrepid”. It’s looking pretty awesome, more details to come.

You may have heard the news that Chip and his Wife Shannon have teamed up with Kwantlen University to start a new boundary pushing design program.